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noon · Returns and policies

Noon Return Policy for Sellers: Fees, Rules and Account Health

Noon shoppers can return most items within 15 days of delivery, and the return is free for them. You pay a return fee only when the return is your fault: the lesser of SAR/AED 15 or 20% of the commission. FBN sellers let noon handle and grade returns; FBP sellers inspect returns themselves and must hit strict deadlines.

MayaBy MayaUpdated 10 min read
Key takeaways
  • Shoppers get about 15 days from delivery to return eligible items, and returns are free for them. That easy return promise is one reason they trust noon.
  • Most returns cost you nothing extra. A fee applies only when the return is your fault, capped at SAR/AED 15 per item.
  • On FBN, noon collects, inspects and grades every return, and the Seller Protection Fund pays you 5–100% of a damaged branded item's value.
  • On FBP, you must contact the customer within 48 hours and dispute a bad return within 7 days of getting it back.
  • Keep FBP cancellations under 2.5% and late shipments under 3% over any 7 days, or noon can pull your stock and suspend offers.

Returns are part of selling on noon. The good news? They cost far less than most new sellers fear.

Noon shoppers can send most items back within 15 days, free of charge. That easy return promise is a big reason Gulf shoppers buy from sellers they've never heard of.

You only pay a return fee when the return is your fault. Even then, it's capped at SAR/AED 15 per item.

Here's how noon returns work for sellers, what they cost on the 2026 rate card, and how to keep your account healthy.

15 days
Return window from delivery for most items
noon, 2026
SAR/AED 15
Maximum return fee, only for seller-caused returns
noon rate card, 2026
100%
Seller Protection Fund payout if noon damages or loses a return
noon, 2026
28%
Average fashion return rate in Saudi Arabia
Yamm, 2025

How do returns work on noon?

Noon runs returns for every marketplace order. The customer requests the return in the noon app, noon collects the item and refunds the customer to the original payment method.

What happens next depends on how you fulfil orders:

  • FBN (Fulfilled by noon). Noon stores your stock, so the return goes back to noon's warehouse. Noon inspects it, grades it and puts saleable items back into your stock.
  • FBP (Fulfilled by Partner). You hold the stock, so noon collects the return and sends it back to you. You inspect it and decide whether to dispute it.

Either way, the refund comes off your next weekly statement. Noon's Wednesday statement covers delivered orders minus returns.

  1. Day 0
    Order delivered

    The return window starts on the delivery date.

  2. Up to day 15
    Customer requests a return

    Eligible items can be returned within 15 days. Noon makes up to 3 pickup attempts.

  3. Within 48 hours
    FBP: contact the customer

    Reach out after the request, and answer every customer message within 24 hours.

  4. Up to 7 business days
    FBN: noon grades the item

    Noon inspects the return and grades it A, B, C, D or X.

  5. Within 7 days of receipt
    FBP: dispute a bad return

    Used, damaged or swapped items must be disputed within 7 days of reaching you.

  6. Next Wednesday
    Statement adjusts

    The refund comes off your weekly statement. Raise statement disputes within 15 days.

Want the bigger picture first? Our guide to how to sell on noon walks through the whole setup.

How long do customers have to return items?

Most items can be returned within 15 days of delivery. If you ship your own orders (FBP), noon's FBP returns policy gives customers 14 days.

Not every product is returnable. Noon shows the return terms on each product page, and eligible offers say returns are free and easy.

The main exceptions are:

  • Sealed hygiene items. Once a tamper-proof seal is broken, the item can't be returned.
  • Items noon marks as non-returnable on the product page.
  • Used or damaged items that don't match the condition they were sold in.

For example, a sealed perfume can't come back once it's opened. An unopened one can, within the window.

Who pays for a return on noon?

The customer doesn't pay to return an eligible item. Noon covers the pickup, which is why shoppers buy so confidently. The customer's shipping and COD (cash on delivery) fees aren't refunded once the item is delivered.

You pay only when the return is your fault. Noon calls this the return administration fee.

It applies when an item is:

  • not as described
  • fake
  • damaged when it left you
  • missing parts

The fee is the lesser of SAR/AED 15 or 20% of the commission on that item.

On cheaper items, it's small. Take a SAR 99 kitchen item on the standard 14% commission. That's SAR 13.86, so its return fee is just SAR 2.77.

A change-of-mind return costs you no fee at all. Our full noon seller fees guide shows every other fee on the 2026 rate card.

FBN vs FBP: who handles the return?

This is the biggest difference between noon's two fulfilment models. FBN takes returns off your plate. FBP gives you control, plus more work.

FBN (noon Express)FBP (DirectShip)
Who collects the returnnoonnoon
Where it goesnoon's warehouseYour warehouse
Who inspects itnoon grades it A to XYou
Saleable items restockedAutomaticallyBy you
Seller Protection FundYes, for branded items
Customer contact deadlineNoneWithin 48 hours
Dispute deadlineThrough gradingWithin 7 days of receipt
Return fee if your faultLesser of 15 or 20% of commissionLesser of 15 or 20% of commission
Noon returns by fulfilment model, Saudi Arabia and the UAE. Sources: noon Returns and Seller Protection Policy; FBP returns policy, 2026.

FBP sellers also get a useful extra option. You can issue a full or partial returnless refund within 48 hours. That means the customer keeps the item and you skip the pickup.

It makes sense for cheap, bulky items where the return trip costs more than the product.

Still choosing a model? Our FBN vs FBP comparison runs the cost per order on real numbers.

Damaged, used and wrong returns: grading and disputes

Some returns come back in worse shape than they left. Noon has a process for each model.

FBN: grading and the Seller Protection Fund

Noon grades every FBN return within up to 7 business days. If a branded item comes back damaged, the Seller Protection Fund pays you part of its value.

Seller Protection Fund payout by return grade
A: saleable
0%
B: dead on arrival or defect
5%
C
15%
D
20%
X: damaged or lost by noon
100%
noon Returns and Seller Protection Policy, 2026

Grade A means the item goes straight back into stock, so there's nothing to pay. Grade X means noon's logistics damaged or lost it, so you get the full value.

For example, a branded SAR 300 blender that comes back grade C earns you SAR 45. If noon loses it, you get SAR 300.

Generic and non-branded goods aren't covered. DirectShip returns aren't covered either.

FBP: inspect and dispute

On FBP, you are the inspector. Check each return the day it arrives, and photograph anything wrong.

If the item is used, damaged or not the one you sent, dispute it within 7 days of receiving it. Clear photos of the item, serial numbers and packaging make disputes much easier to win.

Other penalties to know

Noon also charges a few penalty fees for problems on your side:

  • Warranty fee (WNTY) when you fail to honour a warranty claim.
  • Retention penalty (RETP) to compensate customers for cancellations or fake or wrong items.
  • Miscellaneous charges (MISC) such as counterfeit penalties.

Sell only genuine stock you can prove. Counterfeits bring both the return fee and a penalty, and they're the fastest way to lose your account.

Worked example: what returns cost a fashion seller

Fashion has the most returns. The average Saudi fashion return rate is 28%, and wrong size is the top reason (Yamm, 2025).

Let's say you sell an abaya on noon Saudi Arabia for SAR 199. Commission on apparel is 27%, or SAR 53.73.

The return fee is 20% of that, SAR 10.75. That's below the SAR 15 cap, so SAR 10.75 applies.

Before fixing the listingAfter fixing the size chart
Orders per month200200
All returns56 (28%)42 (21%)
Seller-caused returns206
Return feesSAR 215SAR 64.50

The rest are change-of-mind returns. They cost you no fee, and grade A items go straight back into stock.

Fixing the size chart and photos saves about SAR 150 a month here. Better still, a lower return rate helps you qualify for Supermall, which noon picks on sales, rating and return rate.

A pricier SAR 650 abaya has a SAR 175.50 commission. Its return fee hits the SAR 15 cap.

Account health: cancellations, late shipments and penalties

Noon tracks how reliably you ship. The strictest rules apply to FBP, because you control the stock and the packing.

MetricFBP limitDirectShip Express entry
Cancellation rateBelow 2.5% over 7 days2% or less
Late shipment rateBelow 3% over 7 days3% or less
Item defect rate–5% or less
Order history–30+ days on FBP and 30+ orders in 30 days
Noon FBP performance limits. Source: noon DirectShip seller performance management, 2026.

These limits are tight at low volume. At 40 FBP orders a week, a single cancellation puts you at 2.5%, already over the limit.

If you breach the limits, noon acts in steps:

  1. Stock pulldown.
  2. Offer deactivation.
  3. Account suspension.

A cancellation also costs you money. On FBP, cancelling an order costs the same as the commission.

The fix is mostly about stock. Keep your noon stock count accurate, pack before the 10:00 pickup cut-off, and pause listings before you run out.

To recover from a penalty, send a Plan of Action to seller@noon.com. Say what went wrong, what you've changed and when.

What Saudi law says about online returns

Noon's policy sits on top of Saudi consumer law. The good news is that noon's rules are more generous than the law, so you're covered.

Saudi E-Commerce Lawnoon policy
Return window7 days from receipt, unusedAbout 15 days from delivery
Who pays a change-of-mind returnCustomer, unless agreed otherwiseFree for the customer
Defective or wrong itemsSeller paysSeller pays the return fee
Refund amountFull price, VAT includedFull price to the original method
Saudi E-Commerce Law (2019) and Ministry of Commerce guidance vs noon's marketplace policy, 2026.

The law also lists items with no return right, such as perishables, made-to-order goods and hygiene items that can't be resold.

It applies to foreign sellers too, if they sell to Saudi customers. On noon, the marketplace handles most of this for you.

If you also run your own website, you need your own policy. Our guide to Saudi consumer protection covers what it must say.

How to keep your noon return rate low

Most seller-caused returns start with the listing. Fix it, and both your return fees and penalties drop.

Make your noon listings return-proof
0%
A warehouse worker in Riyadh inspecting a returned shoe box on a bright packing table, with sorted return parcels on shelves behind her
Fast, careful inspection is the difference between restocking a return and losing it.

Handling a lot of FBP returns? A specialist returns management provider can collect, grade and restock them for you.

Notes for fashion brands

  • Fashion pays the highest commission, 27%, so the return fee hits the SAR/AED 15 cap on items priced above about 280.
  • Wrong size is the top reason for returns. If your listing's size info is wrong, the return counts as your fault.
  • Show the model's height and the size they're wearing in your photos.
  • Use FBN if you can. Noon restocks grade A returns, so you don't handle the volume yourself.

Notes for electronics sellers

  • Brand registration matters: only branded goods qualify for the Seller Protection Fund.
  • Record serial numbers before stock ships. They're your best evidence in a dispute.
  • Dead-on-arrival returns are grade B, which pays 5%. Test batches before you send them in.
  • Publish warranty terms clearly, because a failed warranty claim triggers the WNTY fee.

Notes for Chinese and cross-border sellers

  • Shipping a single return back to China rarely makes sense. Keep stock in FBN so returns are restocked locally.
  • On FBP from abroad, the 48-hour contact rule still applies. Make sure someone covers Gulf working hours.
  • Request removals of non-saleable stock early, and sell or dispose of it locally. See our guide to noon for Chinese sellers for the full setup.

Frequently asked questions

Noon pays the net amount of each Wednesday statement on the following Thursday in Saudi Arabia and the UAE. Weekly payouts start once your balance reaches SAR/AED 1,000; smaller balances roll forward and are paid monthly. A busy return week can push you under that line, so watch it in peak season.

Sources & further reading

  1. Returns and Seller Protection Policy — noon Seller Help Center
  2. Handling customer returns policy (for FBP) — noon Seller Help Center
  3. Fulfilled by noon (FBN) fees in KSA (referral card 10 Sep 2026, storage 1 Oct 2026) — noon Seller Help Center
  4. DirectShip seller performance management — noon Seller Help Center
  5. noon's return policy (KSA) — noon
  6. E-Commerce Law — Saudi Ministry of Commerce
  7. Returns Benchmark Report 2025 (Saudi) — Yamm

This guide is for general information only and is not legal, tax or financial advice. Rules and fees change — always confirm with the official source or a licensed advisor.

Maya
Maya

Maya is MiddleEastEcom's lead guide and editor. She researches GCC marketplaces, payments and regulations and turns them into practical playbooks for sellers.

Meet Maya